#22 of the service line marketing for success

Using slide #22 of the service line marketing for success PowerPoint presentation as a model (see Week 3 Multimedia), choose an early detection screening (e.g., mammogram, hearing or vision, or diabetes screening) and develop a one-page business sourcing map detailing sources of business and their relative value for the organization.Using slide #22 of the service line marketing for success PowerPoint presentation as a model (see Week 3 Multimedia), choose an early detection screening (e.g., mammogram, hearing or vision, or diabetes screening) and develop a one-page business sourcing map detailing sources of business and their relative value for the organization and an one page analysis.Further Instructions:1.Choose a service that is provided. You can choose any health care service. I am expanding this scope so you are not limited only to screening. So you could talk about nutritional consulting, personal fitness training sessions, or other healthcare services, etc. You can be creative.2.You can use Slide 22 or Slide 23 as an example to point out where referrals come from for the service that you are providing. Note that your service can be related to anything in the healthcare field. I would like you to do research on the selected area and most importantly reference where this information was obtained from. For instance, if I chose to do a fitness center and personal training session, I might research how healthcare facilities obtain clients. If you can not find formal research on the area, please provide websites of where the information was obtained.3.Make sure to assign percentages to each of the categories so that you know where the most referrals are obtained from. If this information is not available, you can use your best judgement and hypothetically list where the most referrals come from in percentage and explain this in your paper. Percentages are important so we understand how to use the map for business financial purposes. What we would mostly like you to consider is analysis of the service and start the precursor of where the health service is generated from. Chapters 3, 4, and 6 and 8 in the Lovelock text discuss in depth, flow charting, choosing your market and pricing. Using concepts in this chapter, you can develop the above, referencing material from your text as relevant. I would like for you to provide a chart as well as a one page document explaining the chart. Given the limited page number, you can imagine that your description will be an overview. You can use the thought process you undergo for this assignment in your final team paper. We are most interested in your understanding why you would create a business sourcing map so ensure that this is conveyed in your submission this week for your individual assignment. Point Breakdown:APA style (Title page, abstract, Running Header, References) and appropriate APA grammar: 4 pointsMap (To be provided on one page): 10 points (make sure it is chart and not just a document that states what each box has. You can create this by using text boxes or inserting an image from a powerpoint slide). Points will be deducted if the map is not a ‘graphic’. Make sure to assign percentages to each box to understand where most referrals originate from. Analysis description of where information was obtained and implications of what your research found. Who are referral sources for this service? 1 page : 6 points

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